Having recently adopted GoToMeeting to save money, streamline communication and bolster collaboration across its global community of engineers, Bergstrom brass realized the tool might provide the perfect new format for its leadership conferences. It was worth a shot, said Dan Giovannetti, chief financial officer at Bergstrom.
“We had done video conferences in the past, using a third-party bridge and renting a very expensive room with a Polycom system, and it didn’t work well,” Giovannetti said. “But these are three-day meetings looking at long-term planning, and this year we really wanted to cut travel, to save money and the wear and tear on people. We decided to do it via GoToMeeting using video. We had people from China, Brazil, the U.K, Spain and the U.S. — five different countries on video for three days — and it was absolutely flawless. People left that meeting saying, ‘GoToMeeting is a great tool.’ We didn’t have one hiccup for three days.”.