What is video conferencing?
We define video conferencing as communication between two or more parties in different locations using audio-visual transmission. This type of communication is typically carried out via an internet connection that transfers both audio and video data in real time.
What are the benefits of video conferencing?
Video communication offers several benefits to boost a company's productivity, efficiency and bottom line. The advantages of video conferencing include:
Video conferencing can benefit your business in a variety of scenarios:
The tools required for an online video conference system
What equipment do you need to hold a video conference? At one time, achieving successful video communication required an intricate system. Today's technology is much more sophisticated and streamlined. Now, all you need is:
The necessary techniques to facilitate an online meeting
Send out an engaging invitation to your attendees at least four days before the meeting to accommodate any shifts in scheduling. Make sure your invitation includes:
Choose presenters who will add value to the video meeting. Make sure they are set up to participate in voice and video conferencing. Fully brief any presenters on your attendees' needs. You also need to set ground rules for video conferencing. Agree on a scheduled agenda with clear expectations to keep the meeting running smoothly and on time. If the session runs long, participants on a tight schedule will have to leave and may miss out on vital information.
To boost attendance, follow up your initial invitation with a reminder email one or two days before the event, and a final reminder on the morning of the conference. Once the meeting begins, stick to the agenda and timeline, so your attendees remain engaged and leave feeling their time was well spent.
How has video conferencing changed business?
Traditionally, standalone audio conferences have served business well, but the way people collaborate has changed. Online meeting tools have adapted to this shift by offering a video-first approach. Video conferencing allows attendees to establish a rapport with each other and foster stronger peer connections.
Who uses video conferencing?
Video communication has quickly spread across multiple industries, proving valuable to all types of businesses and industries. Video conferencing can help doctors in remote towns or distant countries collaborate to reach a diagnosis, or bring together a company's sales force across many different regions.
How many companies use video conferencing?
In 2018, a study from Polycom revealed that 84% of companies are using not just one, but multiple video conferencing applications.
Why is video conferencing good for employment interviews?
Video conferencing is particularly useful for job interviews, especially if the position requires face-to-face communication with business executives, vendors or customers. However, there are advantages and disadvantages of video conferencing during interviews, as a visual component may add implicit bias.
What is the impact of video conferencing on air travel?
One of the undisputed pros of video conferencing is its usability in flight, provided the aircraft allows the use of connected devices. Video conferencing allows frequent fliers to stay connected with their teams even on long trips, ensuring that your business moves forward as usual.
The merits of video conferencing are invaluable. Video communication allows your company to work seamlessly with partners, clients and team members across the globe. As a communication tool for business, video conferencing is virtually unmatched and will provide value and benefit to your organization for years to come.